Good compliance is essential. It keeps you legal. But it is always looking backwards and does little to help a business to grow. Many accountants only do once a year accounts and many business owners are happy with this.
Real growth comes through planning, looking forward, and taking actions.
To help with this we run FOUR strategic planning days Jan – Mar (2 for accountants and 2 for other business owners) and another in the Autumn.
But we don’t just run them for other people. My year end is July, a legacy from when my life and business revolved around my young children and the school year. I work through the same SPD myself every Summer to work out my priorities and plans each year.
We look at:
- Personal goals
- Business goals
- Your offer
- Your competitors
- Your ideal client
- Your positioning and USP
- SWOT analysis
- Goals
- Blockers
- Actions
Yes, I know that covers more than strategy but, for small businesses, it’s enough to have a clear plan and we have clients who come back to repeat the exercise with us.
When did you last look at your own business in this way?