At Minerva Accounts most of our clients are on Xero.
I chose this back in 2012 after an abortive attempt to move to the cloud with another software provider. Back then Sage and Quickbooks were still providing great desktop software but hadn’t really made any viable inroads into cloud software. At that time Xero stood head and shoulders above their competitors (in my opinion)
Roll forward to 2025 and the gap has now closed. I still think Xero is the best all rounder for small businesses under £10million turnover but I’m not in a hurry to migrate business owners who are happy with a different product. We’re accountants who act in the best interests of our clients; not software resellers.
The advantage of focusing on one software is that we can all learn it inside out and even make it sing and dance (that may be an exaggeration but do try typing a sales invoice with the description ‘I want a Unicorn!’ if you want t smile) If clients are better served by another software, due to either functionality or their personal preference, we refer them to another accountant. We NEVER force businesses to move to Xero just for our convenience.
Take a look at the new Xero Simple for MTD which is just £7 per month. You get a lot of the functionality of big Xero but for a fraction of the price.